LONGi Hi-MO9 launch event
LONGi has introduced a new solar panel featuring world-record-breaking efficiency technology.
Hill + Knowlton's London Studio was ask to produce a significant media moment to celebrate this achievement, which LONGi could share with major media outlets globally.
I was commissioned by Hill + Knowlton to create the key visual and animation for the LONGi Hi-MO9 launch event held in Madrid in 2024. My brief was to design visuals representing LONGi's core value, depicted through "The Divine Proportion," also known as the "Golden Ratio," derived from the Fibonacci Sequence observed in nature. The key animation was used for a large projection-mapped installation in the main event hall. Additionally, I created a range of visuals for stationery, lanyards, posters, keynote presentations, and art installations.
